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Want to Start a Business and Work From Home?
Own a business and work from home? Lots of questions to consider!
Ann M. Evanston | WomenCo.
May 15, 2008
Any business is going to require money upfront to be successful – whether you have a concept and develop it yourself as a brand and a business, or whether you buy into someone else’s brand. Believing that you can start a business without any money is a bad decision! Interestingly, this is the biggest difference between men and women who start businesses.
Men raise the capital, even if it’s $1,000 to start. Women try to start a business with no capital, struggle, get frustrated, and quit. Some say that men are in business to make money and women are in business to make a living – maybe this is why men thrive and women oftentimes just survive!
If you want to start a business, you will need money, period. So choosing to buy into someone else’s brand requires that you are smart and ask the right questions to make sure the business is not a scam. Some of those questions need to be asked of yourself!
I have two businesses. One is my own brand and one is someone else’s. Neither are scams, and both have been profitable, even in the recession that characterizes 2008! In addition, I know several women who have invested in multi-level marketing brands and are very successful. Becoming self-employed requires that you are willing to do whatever it takes to grow your business!
Consider the following questions:
1. How comfortable am I with sales? Do I understand the sales process and how to close a sale? If you are not comfortable doing this, you will struggle. Let’s face it. In big companies, someone else does the sales, but as a solo-preneur, you close the sales.
2. Do I believe in the product? When you use, love, and believe in a product, it is easier to sell. Do not decide to start a business because of the idea that you will get rich quickly. Start because you believe in your business, and the money will follow.

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